Cookie policy
Last updated 9 Oct 2026
Cookies are small files a website saves in your browser. We also use local storage, which works in a similar way. You can change your choices at any time.
Cookies and storage we use
| Name | Type | Purpose | Kept for |
|---|---|---|---|
| nm_consent | Essential (local storage) | Remembers your cookie choices | 12 months |
| nm_preg, nm_kick, nm_cons, nm_bag and other nm_ items | Essential (local storage) | Saves your tool entries on your device only | Until you delete them |
| Firebase sign-in (IndexedDB) | Essential, only if you sign in | Keeps you signed in to your account | Until you sign out |
| _ga, _ga_* | Analytics (Google Analytics) | Counts visits and how pages are used | Up to 14 months |
| __gads, __gpi, __eoi | Advertising (Google AdSense) | Ad delivery, frequency capping and measurement | Up to 13 months |
| IDE, test_cookie | Advertising (Google, on doubleclick.net) | Personalised ads and measurement | Up to 13 months |
This list will be confirmed by an automated scan from our consent tool before launch.
Your choices
- Essential storage is always on because the tools need it.
- Analytics and advertising cookies are off until you allow them, if you're in the UK, EEA or Switzerland, or anywhere the law requires consent.
- If you reject advertising cookies, you'll still see ads, but they won't be personalised.
Browser controls
You can also block or delete cookies in your browser settings. Blocking local storage will stop the tools from remembering your entries.